Public trust and confidence in charities research

According to new research from the Charity Commission for Northern Ireland, 87% of respondents marked 'doing what they say they will do' as a major factor that influences their trust in a charity.

The research, conducted by an independent agency on behalf of the Commission earlier this year, gathered the views of 1,500 adults on issues including:

• their perception of charities
• levels of trust and confidence in charities
• what influences that trust and confidence
• how they have supported charities during the pandemic
• the importance of charity regulation

The full research report is available here: Public trust and confidence in charities research | The Charity Commission for Northern Ireland (charitycommissionni.org.uk). The Commission will be publishing snapshot overview reports in coming months, condensing some of the key findings.

You can also view a recording of the research launch on YouTube at: https://youtu.be/efPqKs6LB0w