*FREE WEBINAR* Everything You Need To Know About Creating Your Brand Story with Tina Calder

In this session with Tiina Calder from Excalibur Press and The Content Club delegates will find out the importance of developing your brand story no matter what size of your business or industry. 

Attendees will learn each of the elements of creating a brand story and what they need to consider to develop one that will resonate with customers and prospects alike.

In this webinar we will cover:

• What is storytelling and why does it matter?

• The science of storytelling

• What is brand storytelling?

• Why is brand storytelling important for your brand?

• How to cultivate your brand story

• Finding your why

• Creating your tone of voice

• The importance of emotional marketing

• Brand story and the customer journey

• And much more....

About Tina

Northern Ireland's Content Queen, Tina Calder is a journalist and commentator of 20 years, a publicist of 12 and a multi-platform media professional. The Belfast entrepreneur owns publicity management agency Excalibur Press based in the city's Cathedral Quarter.

From travelling across the UK and Ireland as a showbiz reporter, publicist and tour manager to becoming an award winning business journalist, Tina uses her varied and colourful career experiences to deliver bespoke publicity and communications strategies.

Tina is also the founder and creator of The Content Club a blog which offers a wealth of resources, webinars and downloadables to help businesses with their marketing and communications.

To put it bluntly she'll show you how to get stuff done!