Everyclick.com Charity Challenge

The competition, which runs from 14 January - 14 March 2008, will tally the amount money charities can raise for their cause by using Everyclick.com.

Everyclick.com and Clear Channel are challenging charities to raise as much money as possible for their cause over a three month period by inspiring their supporters to use Everyclick.com’s search engine, which gives money to charity every time you search. The winning charity will recive a national outdoor advertising campaign on over 1,500 sites across the UK.

Charities can register for the challenge on Everyclick.com, where they will be asked to supply details of the size of their donor base. This information will place the entrants in to one of three categories: small, medium or large charities. Everyclick.com will then keep a tally of how much is being raised for each charity entrant throughout the three month challenge period, which starts on 14 January 2008 and ends on 31 March 2008.

The average amount raised by each supporter will then be calculated to find the winner in each category. A panel of independent sector experts will then select one of these three finalists to win the overall prize of a free national outdoor advertising campaign. The panel will judge the entrants on money raised and the innovative and imaginative ways they have encouraged their supporters to use Everyclick.com. The two runners-up will receive free advertising on Everyclick.com.

Everyclick.com works like any other search engine, allowing users to search for information, news and images but users can specify which of the UK’s 170,000 charities they would like to support through their clicks. Everyclick.com then makes monthly payments to every registered charity. The Charity Challenge comes at a time when a new, improved version of the Everyclick.com site is being launched, which taps in to the social networking phenomenon and encourages users to become “fundraising teams”.

Everyclick Facts

• Everyclick.com is a search engine that has been purpose built to automatically donate 50% of its revenue to charity
• Launched in June 2005, it has to date 82,000 registered users and 1,200 corporate users
• § Everyclick.com is a Hitwise Top 10 Award winner, winner of the Netimperative “Best Start Up of the Year” Award and is ranked as the eighth most visited search engine in the UK
• The site is free to join and free to use, there is no cost to the use or the charity
• All search results are powered by Ask.com
• A special agreement with Charities Aid Foundation (CAF) everyclick.com enables uses to support any of the UK’s 170, 000 charities. The money is allocated by intelligent software and is distributed to charities every month by CAF

For more information please visit http://charities.everyclick.com/charities