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Customers who include items of M&S clothing in their clothing donations to Oxfam stores in Northern Ireland will receive a £5 voucher from M&S as part of the new M&S and Oxfam Clothes Exchange.
Marks & Spencer's Belfast store Plan A Champion David McClay, former Miss NI Fiona Hurley, and Trevor Anderson, Oxfam Ireland's Retail Manager, launch the M&S/Oxfam Clothes Exchange campaign, at Oxfam Ireland's Ormeau Road shop, Belfast
From 28th January, donating clothes to Oxfam will be even more rewarding. Customers who include items of M&S clothing in their clothing donations to Oxfam stores in Northern Ireland will receive a £5 voucher from M&S as part of the new M&S and Oxfam Clothes Exchange.
The Clothes Exchange at Oxfam stores across the province has been made possible through a unique partnership between Oxfam and M&S to boost the numbers of quality clothes donated. The Exchange is designed to help raise funds for Oxfam’s work with people living in poverty around the world and reduce the one million tonnes of clothing sent by the public to landfill in the UK each year.
Customers making a donation of M&S labelled clothing will receive the £5 voucher, valid for one month, to spend on their next purchase of £35 or more in M&S on clothing, homeware or beauty products. The Exchange will be trialled for six months and reviewed on an ongoing basis.
The announcement marks the first anniversary of Plan A, M&S' "eco-plan". The partnership is part of M&S' commitment to encourage customers to recycle their clothes more. Trevor Anderson, Oxfam Ireland’s Retail Manager, said:
"We love getting donations of M&S clothing into the shop as customers know they are well made and that they’re likely to last – so they sell really well.
"The Exchange benefits everyone – Oxfam gets more great clothes to sell and as a result can help more people escape poverty; customers get £5 off at M&S; and the amount of clothing that is reused and recycled dramatically increases."
David McClay, Plan A Champion, Marks & Spencer Belfast store, said:
"We are delighted to have teamed up with Oxfam, the UK’s biggest charity shop. The Exchange will encourage people to recycle clothes they no longer need, rather than throwing them away, and help raise money for Oxfam’s great work around the world to tackle poverty."
M&S customers currently donate approximately one million items of clothing a year to Oxfam, representing around 16% of Oxfam’s clothing recycling business.
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